Graphic Designer CV Example

- Developed complete visual identity systems covering logos, typography, packaging, digital assets, presentation templates, and print collateral for clients across food, retail, and technology industries. - Led the redesign of a flagship consumer packaging range that increased shelf conversion by 17% during regional retail testing. - Built a scalable Figma-based design system that reduced campaign production time from five days to two while improving collaboration between design and marketing teams. - Introduced standardized prepress and colour management procedures that reduced print rework by 61% across agency projects. - Presented creative concepts directly to executive stakeholders, translating business objectives into practical design solutions.

- Produced advertising campaigns, patient education materials, landing pages, infographics, and social media assets for healthcare organisations and pharmaceutical clients. - Designed more than 140 creative variations for digital advertising campaigns that improved click-through rates by 29% through continuous A/B testing. - Worked alongside medical reviewers and compliance specialists to ensure every visual accurately reflected regulated healthcare messaging. - Created reusable icon libraries, illustration systems, and presentation templates that improved consistency across multiple campaign teams. - Supported creative workshops by transforming strategic briefs into visual concepts and presentation-ready mock-ups.

- Assisted senior designers with production artwork, brand collateral, exhibition graphics, and social media campaigns. - Prepared artwork for digital and print production while consistently meeting technical specifications across multiple publishing formats. - Managed design assets, version control, and file organisation, ensuring efficient collaboration between creative, web, and motion design teams. - Retouched product photography and promotional imagery, reducing outsourced editing costs by approximately £24K annually. - Developed practical expertise in typography, layout composition, and print production throughout client projects.